Loading page...
0%
TappnGroww • Performance Engine
VERTICAL-SPECIFIC GROWTH ENGINES

Tailored growth systems for every app

Engineered for the economics of iGaming, Fintech,
E-Commerce, Gaming, and EdTech.

5+ Core Verticals
+280% FTD Velocity
100% Compliance
TappnGroww Multi-Vertical App Acquisition Suite

Specialized Growth Engines for Every Vertical

We don't believe in one-size-fits-all UA. Each industry runs on dedicated audience intelligence, downstream conversion funnels, and compliance frameworks built for its exact monetization model.

🎰

iGaming & Betting

Performance-driven acquisition for gaming markets

Acquire qualified players, improve first-time deposits, and grow long-term player value across regulated markets.

Primary KPI
FTD Rate
Optimization Target
Player LTV
What We Optimize For
First-time depositor (FTD) rate above benchmark
Regulatory compliance across licensed markets
Active player retention at D7, D14, D30
High-value player (VIP) cohort identification
Average revenue per user (ARPU) optimization
Re-activation campaigns for lapsed players
FTD Optimization Player LTV Regulated Markets GGR Growth VIP Acquisition
📈

Fintech & Trading Apps

Funded accounts, active traders & deposit-ready users

Convert high-intent users into verified customers, funded accounts, and active traders while maintaining compliance.

Primary KPI
Funded Accounts
Optimization Target
KYC → Deposit
What We Optimize For
KYC completion rate optimization
Loan and credit application conversion
First deposit / account funding campaigns
Crypto platform user acquisition with compliance filters
Active trader retention and re-engagement
ARPU maximization through high-net-worth audience targeting
KYC Completion Deposit Optimization Active Traders Loan Conversions Crypto Platforms
🛍️

E-Commerce & Retail

Purchase behavior, basket size & repeat revenue

Acquire high-intent shoppers who complete purchases, expand average order value (AOV), and drive 90-day repeat revenue.

Primary KPI
Purchase ROAS
Optimization Target
Repeat Revenue
What We Optimize For
First-purchase conversion rate above category benchmark
Retargeting for cart abandonment & product viewers
Average order value (AOV) and basket size scaling
Seasonal campaign scaling without quality dilution
Customer acquisition cost (CAC) relative to 90-day LTV
Cross-sell and upsell cohort segmentation post first purchase
Purchase ROAS Cart Recovery D2C Scaling AOV Optimization Repeat Buyers
🎮

Gaming & Entertainment

Engagement, IAP revenue & player retention

Scale in-app purchases, session depth, and long-term retention funnels with custom playable formats and rewarded video inventory.

Primary KPI
D30 Retention
Optimization Target
IAP Revenue
What We Optimize For
D1, D7, D30 retention rate above genre benchmarks
Session frequency and depth-of-engagement scoring
In-app purchase (IAP) conversion and ARPPU
Playable ad campaigns with pre-qualifying mechanics
Player progression milestone optimization
Rewarded video formats driving genuine install intent
D30 Retention IAP Optimization Playable Ads ARPPU Growth Genre Targeting
🎓

EdTech Platforms

Subscription growth & active learner retention

Drive enrolled learners, free-trial conversions, and recurring subscription renewals across online academies and upskilling apps.

Primary KPI
Subscription Rate
Optimization Target
Learner Retention
What We Optimize For
Free trial to paid subscription conversion rate
Re-engagement campaigns for trial drop-offs
Monthly recurring revenue (MRR) growth from new cohorts
B2B enterprise seat expansion from active learners
Course completion rate as a quality retention signal
Seasonal scaling around enrollment & exam cycles
Subscription Growth Trial Conversion Learner Retention MRR Optimization B2B Expansion
⚙️

Utility & Mobility Apps

Recurring engagement, DAU & annual conversions

Acquire daily active users for utility, ride-sharing, and productivity tools, optimizing for feature activation and recurring subscriptions.

Primary KPI
DAU Growth
Optimization Target
Sub Conversion
What We Optimize For
Daily active users (DAU) and session frequency
Feature activation depth as engagement signal
Freemium to premium subscription conversion rate
Low-intent user filtering to eliminate acquisition waste
Annual plan conversion vs. monthly churn optimization
Push notification permission rate for re-engagement
DAU Optimization Freemium → Premium Habit Formation Sub Retention Annual Plan Conversion

Ready to Scale in Your
Industry?

Get a vertical-specific growth strategy tailored to your app's monetization model, user economics, and target markets.